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Podcast Co-Hosts Kelsey Litchfield and Holly Spangler share the latest news and trends in the ag media industry and beyond. They’ll interview some of the leading journalists, photographers, educators, editors, experts, and communication leaders in the field —All people with unique opinions and advice on the news of the day. You don’t want to miss out—tune in today!
Episodes
Wednesday Sep 16, 2020
The Ethics of Branded Content
Wednesday Sep 16, 2020
Wednesday Sep 16, 2020
Sponsored or custom content offers exciting opportunities to get creative through video, audio and web projects. As with print advertorials there has to be a clear line between editorial and sponsored content. In this episode, Justin Davey, the Editorial Content Director for the Meredith Agrimedia Custom Studio and Greg Horstmeier, Editor-in-Chief of the Digital Newsroom at DTN, share the processes their companies use to ensure readers know when content is supported by advertisers.
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